Earning
A Marketing Degree
The
Marketing operations and marketing and distribution majors teach
students about the principles and practices of general marketing,
sales, and distribution operations.
Students
learn to plan and execute the concept, price, promotion, and distribution
for various products and services.
Products
and services may include food, apparel, vehicles, financial services,
hospitality, and recreations services to name a just a few.Students
study marketing research, statistics, advertising, sales, and
distribution.
Specializations
within the Major
Apparel/accessories marketing
Floristry marketing
Food products sales operations
Hotel/motel marketing operations
Travel services marketing operations
Vehicle parts and accessories marketing operations
Required
and Elective Courses
Accounting
Business administration
Computer management
Customer relationship management
General distribution operations
Management information system/business data
Marketing and marketing research
Operations management
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